Privacy Policy
Last updated: June 2026
1. Who We Are
LMS Celebrity Autographs Ltd is a private company limited by shares, registered in England and Wales (Company Number 17030741).
Registered Office:
16 Maple Wood
Rushden
Northamptonshire
NN10 0UN
United Kingdom
LMS Celebrity Autographs Ltd is the data controller responsible for the personal information collected through this website.
LMS Celebrity Autographs Ltd is registered with the Information Commissioner's Office (ICO) as a UK Data Controller under registration number ZC179629. We are committed to protecting your personal information and processing it securely, fairly and transparently in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
If you have any questions about this Privacy Policy or how we use your information, please contact us at: info@celeb-autographs.co.uk
2. Information We Collect
Depending on how you use our website, we may collect:
- Name and contact details
- Email address and telephone number
- Billing and delivery addresses
- Account registration information
- Encrypted account passwords
- Order history and transaction records
- Private signing order information and personalisation requests
- Customer service enquiries and contact form submissions
- IP address, browser type and device information
- Website usage and analytics information
- Newsletter subscription preferences
3. How We Use Your Information
We use personal information to:
- Process and fulfil orders
- Arrange delivery and provide tracking information
- Manage customer accounts
- Process payments securely
- Administer private signing services
- Respond to enquiries and customer support requests
- Send service-related communications
- Send marketing communications where permitted
- Improve website performance and user experience
- Prevent fraud, abuse and unauthorised access
- Comply with legal and regulatory obligations
4. Legal Basis for Processing
Under UK GDPR, we process personal data under one or more of the following lawful bases:
- Contract: To fulfil orders and provide our services.
- Legal Obligation: To meet accounting, tax and regulatory requirements.
- Legitimate Interests: To operate, secure and improve our business.
- Consent: Where you have agreed to receive marketing communications or where consent is otherwise required.
5. Customer Accounts
If you create an account with us, we store your account information, including login credentials, order history and account preferences.
Passwords are stored in encrypted form and cannot be viewed by LMS Celebrity Autographs Ltd staff.
6. Newsletter & Marketing Communications
If you subscribe to our newsletter, we may send you updates about new stock, private signings, special offers and company news.
You may unsubscribe at any time by using the unsubscribe link included in our emails or by contacting us directly.
7. Payment Processing
Payments may be processed by trusted third-party payment providers, including Stripe Payments Europe Ltd and PayPal.
We do not store or have access to your full payment card details. Payment information is handled directly by the payment provider using secure systems.
8. Analytics & Website Monitoring
Analytics and session recording tools (such as Google Analytics and Microsoft Clarity) are only activated after you provide consent via our cookie banner.
These services may collect information such as page visits, device information, browser information and anonymised usage data.
9. Sharing Your Information
We do not sell your personal information.
We may share personal data with trusted service providers where necessary to operate our business, including:
- Payment processors
- Delivery and courier services
- Website hosting providers
- Email service providers
- Analytics providers
- Professional advisers and regulatory authorities where required by law
10. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected.
- Order and financial records: normally retained for at least 6 years for accounting and tax purposes.
- Customer account information: retained while the account remains active.
- Newsletter subscription records: retained until you unsubscribe.
- Contact form enquiries: generally retained for up to 12 months.
- Private signing records: retained as necessary to administer the signing and maintain customer records.
11. International Transfers
Some service providers may process data outside the United Kingdom. Where this occurs, appropriate safeguards are implemented to ensure personal information remains protected in accordance with UK GDPR requirements.
12. Your Rights
Under UK GDPR, you have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of information where applicable
- Restrict certain processing activities
- Object to certain processing activities
- Withdraw consent where processing is based on consent
You can submit a request using our Privacy Requests page or by emailing info@celeb-autographs.co.uk.
We will normally respond within one month of receiving a valid request.
13. Cookies
Our website uses cookies and similar technologies to provide essential functionality, including shopping basket functionality, customer login sessions and website security.
Where required by law, we will request your consent before placing non-essential cookies on your device.
14. Data Security
We take appropriate technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration or destruction.
However, no internet-based service can be guaranteed to be completely secure.
15. Complaints
If you have concerns about how we handle your personal information, please contact us first so we can attempt to resolve the issue.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):
Website:
ico.org.uk
Telephone: 0303 123 1113